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From Waitress to Million-Dollar Entrepreneur: How Marcinda Hankins Is Revolutionizing Men’s Grooming

Kim Anthony • February 10, 2025

Nationwide — A prayer for change and a moment of inspiration transformed Marcinda Hankins' life, taking her from earning just $300 a week as a waitress to building X’clusive Looks Beard Sauce, a multi-million-dollar beard care brand redefining men’s grooming. As a single African American mother, her story is one of resilience, innovation, and empowerment, inspiring others to dream big and pursue their purpose.

Her Inspiring Journey

After being laid off from JPMorgan Chase in 2018, Marcinda, based in Frisco, Texas, faced significant challenges as both a woman and a single mother. Determined to support her family, she launched a salon suite business offering makeup and facial services. However, when the pandemic brought unforeseen difficulties, she took a part-time job at a cigar lounge—and that’s where inspiration struck.

“Men often asked if I had anything that could make their beards feel as good as their faces after a facial,” Marcinda recalls. “I realized a gap in men’s grooming and decided to fill it.”

With her expertise as a licensed esthetician and insights from conversations at the lounge, Marcinda crafted a breakthrough formula that would change the face of men’s grooming. By focusing on the skin beneath the beard, X’clusive Looks Beard Sauce provides deep hydration and prevents dryness, itchiness, breakage, dandruff, and split ends—issues often overlooked by traditional grooming products.

“I wanted to create more than just a product; I wanted to deliver an experience. Too many men don’t know how to care for their beards properly, and my mission is to educate them while offering something that truly works.”

Unlike conventional beard oils, X’clusive Looks Beard Sauce not only hydrates the beard but also nourishes the skin, ensuring a well-groomed look without the greasy residue.

A Mission to Empower Women

Beyond business success, Marcinda is passionate about empowering women, particularly single mothers, to pursue their dreams and build their own success.

“I’ve been in a place where I felt overlooked and stuck,” she shares. “Through faith and persistence, I found my purpose. I want to inspire women to believe their ideas matter and can lead to extraordinary success.”

Her journey proves that adversity can fuel innovation, and she hopes to inspire other women to trust their vision, step into their purpose, and take action.

Revolutionizing Men’s Grooming

X’clusive Looks Beard Sauce is quickly becoming a game-changer in the men’s grooming industry, earning rave reviews from customers nationwide who report fuller, healthier, and itch-free beards.

With natural ingredients—including honey for its healing properties—the product is particularly beneficial for men with sensitive skin or persistent beard issues.

Marcinda is also collaborating with esthetician schools to educate future professionals on proper beard care, ensuring that the next generation of grooming experts understands the importance of skincare beneath facial hair.

Support & Connect

To support X’clusive Looks Beard Sauce or explore partnership opportunities, visit MyXclusiveLooks.com.

Stay connected for updates, grooming tips, and inspiration by following @MyXclusiveLooks_llc on Instagram.

About X’clusive Looks Beard Sauce

X’clusive Looks Beard Sauce is a premium beard care line created by Marcinda Hankins, a licensed esthetician dedicated to transforming men’s grooming. Designed to tackle dryness, itchiness, breakage, and dandruff while promoting healthy skin, it delivers a superior grooming experience for men of all skin types.

Marcinda’s journey is a testament to the power of faith, determination, and a clear vision—proving that challenges can lead to extraordinary opportunities and that anything is possible when passion meets purpose.

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This Couple Launched A Delivery Service To Bring Black Farmers and Food Suppliers To Your Doorstep

By UBJ Staff • March 26, 2025
(ATLANTA) Move over Instacart! In the months following the country’s shutdown due to the pandemic, Rhandi and Jonathan Altidor noticed something was missing in the food delivery market — Black grocers. Their solution? The couple decided to bridge the gap with The Better Buggy , a grocery delivery service for Black-owned farms and food suppliers in their Atlanta community. “I told my husband that it was really frustrating that weren’t able to support Black-owned stores because a lot of the major outlets that offer [grocery delivery] don’t have smaller Black-owned businesses available,” Rhandi told Because of Them We Can. “We are always team ‘buy Black’ whenever we can, whereever we can — why don’t we fill this void that’s out there and help empower these local Black-owned stores and create this service because it wasn’t there.” The two educators, Rhandi a middle school teacher and Jonathan a school counselor in Fulton County Schools, used their downtime to create the business while juggling married life and parenthood. With help from their family and wider community they’ve been able to make inroads in a predominately white market. The Better Buggy offers same-day delivery for fresh produce and everyday essentials, including vegan, organic, and gluten-free options.

The Heart of Inglewood: Yolanda Davidson Honored as a Woman of Excellence in Community Service

By LaTania • March 25, 2025
(INGLEWOOD) Inglewood, California, is a city steeped in culture, resilience, and history. At the heart of this vibrant community stands Yolanda Davidson, an Inglewood native whose life and work embody the spirit of advocacy, service, and unwavering dedication. Born at Centinela Hospital and a proud alumna of Parent Elementary, Morningside High School, and California National University, Yolanda’s roots in Inglewood run deep. Her education also includes completing the prestigious Congressional Black Caucus Institute in 2022 and the California Black Women’s Empowerment and Leadership Program at Cal State Dominguez. These experiences shaped Yolanda into a dynamic community advocate, empowering her with the tools to lead and inspire change. For over 25 years, Yolanda has tirelessly championed causes that matter most to the people of Inglewood. Her advocacy spans across generations, supporting students, elderly residents, and families affected by tragedy. When the Inglewood Unified School District threatened to close Warren Lane Elementary, Yolanda stood shoulder-to-shoulder with parents and children, fighting to preserve the school’s legacy. When four young lives were tragically lost on Park Avenue, Yolanda humanized the victims, supported grieving families, and joined their fight for justice. Yolanda’s influence extends far beyond activism. She regularly attends city meetings, providing vital input on Inglewood’s major projects, while maintaining strong ties with the senior community. Through initiatives like breakfast gatherings at Osage Senior Villas and hosting a Winter Wonderland event , Yolanda ensures that Inglewood’s senior residents feel valued and connected. Her commitment to preserving Inglewood’s rich culture is unwavering. Whether she’s advocating for small businesses impacted by stadium construction, cheering on student athletes, or simply showing up as a volunteer when needed, Yolanda’s deep love for her hometown shines through. Yolanda Davidson exemplifies what it means to be a community leader. Her journey is a testament to the power of resilience, unity, and hope. As Inglewood evolves, Yolanda remains a steadfast reminder that its vibrant culture and strong sense of community will always endure.

The Sound of Success: Primah’s Mission to Empower Artists and Redefine Music in Media

By LaTania Smith • March 25, 2025
(INGLEWOOD) Inglewood native Primah is a creative force whose soulful voice, songwriting talents, and entrepreneurial spirit are leaving an indelible mark on the music industry. As a singer, songwriter, and co-founder of the Sounds You Need Collective (S.Y.N. Collective) , Primah is helping to redefine how music is used in media while empowering artists to embrace their creativity and business potential. Primah’s journey in music began with her signature sound—a soulful blend of melodic R&B and the gritty energy of today’s hip-hop. Her ability to craft witty, heartfelt lyrics paired with funky beats has made her a sought-after songwriter. Her songs have been featured in popular shows like All American and Issa Rae’s Rap Sh!t , as well as in the globally renowned video game Fortnite . In 2021, Primah took her passion for music to new heights by co-founding the S.Y.N. Collective , an Inglewood-based music licensing agency and independent music publisher. Under her leadership, the S.Y.N. Collective has grown to represent over 90 artists and more than 3,000 songs , achieving 100 placements in television, podcasts, video games, and advertisements. Their work has been featured on platforms such as Facebook Meta Campaigns, the CW, NFL, HBO, CBS, and Netflix , bringing their music to millions of listeners worldwide. Primah’s commitment to empowering artists extends beyond licensing. In 2024, she opened the Duality Production House , an audio recording studio and content space in Inglewood designed to bring artists together, foster collaboration, and teach entrepreneurial skills. The studio has become a hub for creativity, providing artists with a space to grow their craft while learning how to navigate the business side of the industry. Primah is passionate about the power of music in media and its capacity to transform visual content emotionally and globally. Whether it’s penning a heartfelt song, championing the work of emerging artists, or creating spaces for collaboration and growth, Primah’s work is a testament to her dedication to the artistry and business of music.
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